Hooters today unveiled the opening of a new international location, the Hooters of Plaza Central, led by franchisee Hooters de Mexico, a Hooters 2015 and 2016 Developer of the Year.
The new 6,972.32 square-foot location is conveniently located on Avenida Canal Río Churubusco No. 1635, Área Federal Central de Abastos, 09040 Iztapalapa, close to the Plaza Central Shopping Center. It features over 37 large screen televisions, and incorporates the latest design features that deliver the familiar, fun-loving persona of the Hooters brand along with contemporary elements that combine to deliver a one-of-a-kind guest experience.
“We are passionate about giving fans across Mexico a taste of Hooters unique experience,” said Alejandro Solis, Hooters de Mexico CEO. “With our newest location at Plaza Central we’ve followed our tried and tested formula for delivering Hooters awesome brand to each and every one of our guests.”
Hooters of Plaza Central is part of a ten-store development agreement that will see Hooters de Mexico open four additional Hooters restaurants in Mexico over the next two years. The new Plaza Central location brings the total number of Hooters locations in Mexico to 16.
While guests at the Hooters of Central Plaza will still enjoy Hooters craveable burgers, wings, appetizers and salads, they can expect some additions to the menus to suit local taste buds such as the Buffalo Pasta and Sweet Shots.
“Our friends at Hooters de Mexico have a wealth of experience delivering our iconic brand across Mexico,” said Mark Whittle, chief development officer, Hooters of America. “They have been a franchise partner of ours for many years and continue to deliver nothing but passion, expertise and one hundred percent commitment all of the time.”
Hooters has recognized Hooters de Mexico for the past two consecutive years with its 2015 and 2016 Developer of the Year award. The award recognizes the international franchisee’s commitment to the development and growth of the Hooters brand.
Hooters continues its acceleration of restaurant openings with plans to open more than 30 new locations globally in 2017 and is actively seeking qualified franchise partners to open new locations in select markets across the U.S. and around the globe. For more information about becoming a Hooters franchisee, visit hooters.com/franchising.
About Hooters de Mexico
Hooters de Mexico has been a proud Hooters franchisee since 1997. It currently operates 12 Hooters restaurants in Mexico, has a presence in 4 States (Mexico City, Mexico State, Baja California and Puebla) and is expanding across Mexico. For more information, visit www.hooters.com.mx or follow us at facebook.com/Hootersdemexico, twitter.com/hootersdemexico or on instagram.com/hootersmexico.